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MODAL SHIFT INITIATIVE | RAIL IS TAKING SHAPE: LESSONS LEARNED FROM A COALITION OF SHIPPERS PROMOTING MODAL SHIFT

MODAL SHIFT INITIATIVE | RAIL IS TAKING SHAPE: LESSONS LEARNED FROM A COALITION OF SHIPPERS PROMOTING MODAL SHIFT

The modal shift initiative brought together up to five manufacturers over an 18-month period around a common goal: to accelerate the shift of freight transport from road to rail by pooling volumes. Launched along three European corridors—Italy-France, Spain-France, and Poland-France—the initiative aimed to test, under real-world conditions, the technical, operational, and economic feasibility of a pooled approach.

A unique contribution and insights for the implementation of rail transportation

This Proof of Concept (POC) made it possible to document the actual conditions for implementing rail pooling among shippers on a European scale and to highlight the gaps between the initial ambition and the market’s current level of maturity. In this publication, you will therefore find several concrete recommendations for stakeholders wishing to undertake a similar initiative.

Table of Contents:

  • The initiative and its key milestones
  • The requirements of a “traditional” transformation project
  • Factors specific to a cross-company, multi-shipper transformation that depends on the transportation market
  • What if we had to do it all over again? Key Takeaways

These lessons are intended for all stakeholders in the ecosystem: shippers, carriers, operators, facilitators, trusted third parties, associations, and institutional bodies.

The initiative led by the SUPPLY CHAIN 4 GOOD endowment fund, Argon & Co, and the participating shippers has demonstrated that it is possible to bring together competing manufacturers around a common project, driven by a shared conviction: rail must become a credible option for freight transport in Europe. This conviction remains unchanged. The conditions for making this a reality are now better understood. It is now up to other stakeholders to take up the challenge, build on these lessons, address the limitations, and take things further.
THIS REX IS AN INVITATION TO CARRY ON.

We would like to extend our heartfelt thanks to the teams at LEGRAND, Michelin, Renault, and AiCargo for their unwavering support and commitment throughout this initiative.

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