Pour un réveil écologique (For an ecological awakening), a survey on the ecological commitments of luxury and cosmetics companies.

We were the first to give them a voice at RISC 2019: The Supply Chain for Sustainable and Responsible Satisfaction, after the launch of their manifesto " For an Ecological Awakening " in September 2018. Today this collective "Pour un réveil écologique" (For an ecological awakening) publishes the results of a survey on the ecological commitments of four major French groups in the luxury and cosmetics sector: L'Oréal, LVMH, Kering and Rocher.

With more than 30,000 signatories for their manifesto, this was just the starting point for the collective. The desire of students and young graduates to work for an ecologically and socially responsible employer is even stronger in the current context. The collective therefore investigated the ecological commitments of major French groups by means of a questionnaire. The aim is to take stock of the ecological policies in place and compare them for each sector. They were also able to count on the cooperation of professionals to complete their survey.

Four main lessons emerge from the review of the environmental strategies of the L'Oréal, LVMH, Kering and Rocher groups:

Thereduction of the ecological impact is certainly extremely important for the preservation of the environment, the financial interest remains the first factor triggering the approach.

Some groups are developing impact assessment tools , but their scope is still rather small. Inexpensive actions are favoured when faced with a drastic change in company policy.

Employee training on environmental issues is still given too little attention.

The luxury and cosmetics sector has an advantage with regional know-how and the use of responsible raw materials.

Find the study " ARE THE LARGE GROUPS IN THE LUXURY AND COSMETICS SECTOR AT THE HEIGHT OF THE ECOLOGICAL EMERGENCY? "in detail on the website of the collective " Pour un réveil écologique" (For an ecological awakening).