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December 15, 2023

Why and how to use Green Radar Supply Chain?

This publication, at the crossroads of Labs SupplyChain4Good and Digital&Technologies, meets the expectations of companies who no longer wish to choose between competitiveness and sustainability. To complete the scan of the 120 solutions on this radar, we organized a Webinar. Florian Borgobello, manager of Wavestone's Supply Chain practice, and Gilles Verdier, Supply Chain Leader Innovation at Michelin, explained their objectives, their approach and their use of the tool.

Solution radar: what for?

Companies are faced with the real challenge of decarbonizing their supply chains. To achieve this, there are many technical solutions available, but not all of them are equal. To provide a clearer picture, France Supply Chain and Wavestone have identified more than 120 offers and services on the market that meet a direct decarbonization objective.

We have focused on what we call primary and committed solutions. The former are easy to implement and mature, but do not benefit from a strong leverage effect on carbon emission reduction targets. The latter are committed and therefore more complex to deploy, requiring greater investment, but generating much greater results.

Classification of solution types according to impact, maturity, ease of implementation and cost criteria

The editors of the radar emphasized that the solution-oriented approach to decarbonizing the supply chain, which this publication is partly based on, is no substitute for deeper considerations, such as overhauling organizational models. Nonetheless, it remains a prerequisite if decarbonization plans are even to become a reality.

What does this publication contain?

The radar presents companies (start-ups, major groups, pure players) offering marketable solutions and services, as well as inspiring initiatives specific to certain companies. The geographic scope of the analysis is France and Europe.

There are over 120 ideas to choose from, classified into 8 fields of application. Florian Borgobello, leader in the research and construction of the radar, recommends that you take stock of the situation using the tools listed in the "Measuring CO2 emissions" section, then implement your decarbonization plan based on the results gathered, and finally select solutions to meet this prioritized action plan, from the following categories:

Measuring CO2 emissions

Tools for analyzing and tracking greenhouse gas emissions (and other emissions) throughout the supply chain.

Green equipment for logistics

Technical solutions to reduce the environmental impact of intralogistics.

Green vehicles

Vehicle or means of transport (commercial vehicles and heavy goods vehicles) featuring technology that reduces the carbon footprint of a journey.

Sharing platform

Technology or service offering greater mutualization in the supply chain (last-mile delivery, reduction in empty transport, etc.).


Technical solutions to reduce the environmental impact of packaging (excluding primary packaging).

Reverse logistics

Services or systems to implement and operate a circular flow logic (return flow management, etc.).

Building energy efficiency

Tools for monitoring and optimizing the energy consumption of logistics buildings to reduce their environmental impact.


Solutions which are not included in the previous categories, but which offer significant advantages from a Green Supply Chain perspective.

The benefits of such a tool for a company: Michelin's testimonial

We're all trying to reconcile sustainable performance, innovation and resilience, and this radar helps us to do just that," says Gilles Verdier. "It has enabled me to identify potential partners in the jungle of supply. I'm constantly being asked to come up with solutions. This work gives me a clearer idea of what's going on. It has built up trust with players I didn't know, or some I knew a little bit about by looking at their pedigree."

He also explains that at Michelin, working in an ecosystem is seen as a strength. Whether with experts or companies of all sizes, knowing how to work with different partners on different themes is very important. "The whole benefit of the association and this type of sharing is that it's accessible, it's clear and it allows you to quickly get in touch."

The use of Green Radar Supply Chain is an essential response to contemporary business imperatives, urging companies to reconcile competitiveness and sustainability. Faced with the challenge of decarbonizing the Supply Chain, characterized by a myriad of technical solutions, this radar offers a valuable cartography, listing over 120 options. Testimonials, notably from Michelin, underline the usefulness of this tool as a catalyst facilitating the transition to a Green Supply Chain, fostering fruitful collaborations and thus helping to shape a more sustainable future for companies and the planet.

Have you worked with a company that doesn't appear on this radar? Would you like to share your recent experience with us? Don't hesitate to contact us.



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